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FACEBOOK–SAVE BIG BUCKS

Posted by David Sher in Facebook, Social MediaFeb 15th, 2010 | No Comments
Play this 2 minute podcast My business partner, Phyllis Neill, at WeMentor Social Media Marketing & I were off to visit with John Montgomery at Big Communications.  John & I have become good friends through his community volunteerism. John is a great advertising guy & I wanted Phyllis to meet him.  I had never been to John’s office, so I was startled but not surprised to see a big mannequin of the old Shoney’s Restaurant Big Boy at the front entrance.  Big Boy…Big Communications…I got it. We sat down with John & he told us about his varied clientele ranging from Ringling...
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AVOID SOCIAL MEDIA AT YOUR OWN RISK

Posted by David Sher in Facebook, LinkedIn, Social MediaFeb 8th, 2010 | 1 Comment
Play this 2 minute podcast My wife & I recently went to see Buddy—The Buddy Holly Story & had the best time.  Buddy is in his early twenties & has the good fortune to sign a recording contract with Decca Records.  However, Decca wanted him to sing gospel & Buddy wanted to sing rock & roll.  The issue was adults were afraid of rock & roll.  They didn’t understand it & thought it would ruin their children. So Buddy quit Decca & shortly thereafter signed with a record company that would allow him sing rock & roll.  Between August ‘57 & August ‘58,...
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I REALLY LIKE SOCIAL MEDIA

Posted by David Sher in Facebook, LinkedIn, Social Media, Twitter, YouTubeFeb 1st, 2010 | No Comments
Play this two minute podcast   I really really like social media.  I know that this should come as no surprise, but I can’t quite get over how much Facebook, LinkedIn, & Twitter have enriched my life and broadened my friendships. Recently I had a close friend take me aside and tell me she thought one of my posts on Facebook was a little too personal.  I thought about it and decided to ask my Facebook friends if they agreed. I posted that I had received a massage at the Birmingham School of Massage.  I had lots of responses…more than you would ever imagine and thankfully everyone thought...
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ARE FACEBOOK AND THE INTERNET GOOD OR BAD?

Posted by David Sher in Facebook, Internet, Social Media, Traditional NetworkingJan 25th, 2010 | No Comments
Play this two minute podcast   She grimaced when she warned me of the risks of teenage girls being on Facebook.  I was attending a birthday party for my three year old grandson, Eric, in Atlanta.  The woman, who works with abused children, is a friend of my son.  She explained that older men get on Facebook, prepare a bogus profile pretending to be a teenage boy… gain the girl’s trust and make arrangements to meet…putting the girl at risk.  I guess this is what we see on Dateline NBC’s To Catch a Predator.  She said she would never allow her children on Facebook. A few minutes earlier...
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SOCIAL MEDIA–IT’S ALL ABOUT THE PEOPLE

Posted by David Sher in Facebook, LinkedIn, Social Media, TwitterJan 18th, 2010 | No Comments
Play this 2 minute podcast I stepped into the shower at the YMCA after my morning swim.  There was an older gentleman there, probably in his early eighties, who I had seen at the Y from time to time. He saw me walk in & said, “There’s this woman I see regularly in the pool.  She’s always so sad and wants to talk.  She tells me how lonely she is…that she lost her husband and has no one to speak with.  She then starts crying.  You can’t walk away.  You have to talk with her.” Then he went on to tell me how important people are.  He said there’s nothing worse in life than...
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SOCIAL MEDIA–YOUR SURVIVAL DEPENDS ON IT

Posted by David Sher in Blogs, Facebook, LinkedIn, Social Media, TwitterJan 11th, 2010 | No Comments
Play this 2 minute podcast   I had lunch recently with a life long friend.  We hadn’t talked in a good while so it was great catching up.  He asked what I was doing and I told him I was working with a partner, Phyllis Neill, to help companies make money using social media.  He didn’t have the foggiest idea what I was talking about.  So I set about explaining LinkedIn, Facebook, Twitter, Blogs, you know, all the usual suspects. I told him about writing a profile on LinkedIn, building up your connections, joining groups, answering questions.  I explained how he could make & build new...
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TWITTER ON LINKEDIN – A GOOD IDEA GONE BAD

Posted by David Sher in Facebook, LinkedIn, Social Media, TwitterJan 4th, 2010 | 1 Comment
Play this 2 minute podcast   What a great idea.  Now you can automatically post your Tweets to LinkedIn & vice versa.  But this upgrade has made a real mess of viewing status updates on LinkedIn. I get great value from LinkedIn.  I enjoy Facebook & play around with Twitter, but LinkedIn is the one social media platform that helps me every day in business.  LinkedIn lets me tell my business contacts what’s going on with AmSher & WeMentor.  My LinkedIn posts talk about our company honors, successes, and achievements. The LinkedIn status updates allow me quickly & easily to...
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ETIQUETTE IS IMPORTANT ON LINKEDIN, FACEBOOK, & OTHER SOCIAL MEDIA

Posted by David Sher in Facebook, LinkedIn, Social MediaDec 7th, 2009 | 4 Comments
Play this two minute podcast   I couldn’t believe my eyes. I was viewing an e-mail I received on LinkedIn. It’s the kind of LinkedIn e-mail I get on a regular basis, where one of my connections asks for an introduction.  I really enjoy helping people so making introductions is something I do regularly. I also ask for introductions myself—so it is something everyone expects.  In any event, I was surprised to see that the request wasn’t for one introduction…it was for a lengthy list of introductions. Evidently, my friend had reviewed all his prospects and matched them against my LinkedIn...
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THE MORE YOU HELP OTHERS…THE MORE THEY WANT TO HELP YOU

Posted by David Sher in Facebook, LinkedIn, Social Media, TwitterNov 9th, 2009 | No Comments
Play this two minute podcast    I was rushing out the door, heading for a workout, when I got a call on my cell.  It was from a business owner friend who had a problem.   He was being audited by Federal wage & hour & he was looking for an experienced attorney who specializes in that area of the law.  He said, “I know you have lots of connections,” and I was wondering if you know a lawyer you could recommend.”  Fortunately I hadn’t had a need for wage & hour counseling, but I had recently talked with a client who was having the same issue.  I called him and he, indeed,...
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A RICHER LIFE BECAUSE OF FACEBOOK & SOCIAL MEDIA

Posted by David Sher in Facebook, LinkedIn, Social Media, TwitterOct 26th, 2009 | 1 Comment
Play this two minute podcast   It’s with mixed emotions that I make these comments.  I had one of those weeks that was happy beyond belief.  My daughter Melanie delivered my first granddaughter and my wife, Ina-Mae, and I celebrated our 43rd wedding anniversary.  Two positive powerful events that make you appreciate and understand how great life can be.  I posted my blessings on Facebook and immediately heard from many of my Facebook friends with notes of congratulations and best wishes.  But somehow, I felt badly…because some of my friends are having a difficult time.  One is going...
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