SOCIAL MEDIA FOR B2B IS POWERFUL

Play this 2 minute Podcast

The number one question I get asked is, “Does social media work for businesses selling to other businesses?

I have been a business owner for 40 years.  I with my brother, Martin, have operated a retail clothing store, a furniture store, a rent-to-own business, an outsourcing company, & a collection agency.  The one thing they all have in common is we spent a fortune on sales & marketing…TV, radio, newspaper, trade shows…big budgets. 

A few months ago, Phyllis Neill & I started WeMentor Social Media Marketing to help companies develop social media strategies.   Our business has taken off & we have spent virtually nothing promoting ourselves.

We’ve done it with social media, which shouldn’t be a surprise…since that is what we do. 

I’m going to share some numbers with you.  I have mixed emotions, since it might appear I’m bragging.  However, I don’t know how else to prove my point.

I personally have 900 direct connections & 150,000 second line connections on LinkedIn; 600 Facebook friends; & 300 Twitter followers; Phyllis has 500 direct connections & 50,000 second line connections on LinkedIn;  almost 500 Facebook friends, & close to 600 Twitter followers.

WeMentor has over 300 Facebook friends & we have close to 500 subscribers to our e-mail newsletter.  My whOOyouknow.com weekly podcast has attracted over 1,500 unique visitors, & our WeMentor Web Site, which includes Phyllis’ Birmingham Social Media Blog, attracts about 5,000 visitors a month.

Before social media, we never could have gotten a business off the ground so fast & with such a small budget.

Have you ever wished you could be the first to the market with an opportunity to overwhelm your competitors?  Well, social media gives you that chance.  Now you can “own your space” on the Internet.

This is David Sher, your WeMentor Guy saying it’s not what you know, but whOO you know.